ART DIRECTION + DESIGN

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My name is ROBIN HERCIA. I am a DESIGNER. I was born this way.

In the ‘80s I meticulously studied fabric and wallpaper patterns and had a collection of Letraset type with which I made heavily flourished mutant hybrid letters that bore no meaning. My mother encouraged craft of all kinds and once I was old enough to have visitors other kids marveled at what I did to my room (*photo pending).

As an adult I’ve made a job of these things - here is some practical information:

I majored in INTERIOR DESIGN, TEXTILE DESIGN. Then I worked in fashion for most of my 20’s (for a now defunct independent Canadian designer and for Betsey Johnson). I moved to New York to pursue my own creativity. I taught yoga to cleanse my existence and as it happens learn to communicate efficiently. In 2012 I moved to Los Angeles and studied GRAPHIC DEISIGN at UCLA, took some extra typography classes at ART CENTER, and silversmithing at BARNSDALL ART CENTER.

In short, I am well equipped to design your things and see them through the manufacturing process.